Scope
This policy explains how we handle personal data when you message Longdan via WhatsApp Business (Cloud API) and when our franchisees use our app to support those conversations. Franchisees act as our authorised users/processors; Longdan remains the data controller.
WhatsApp Cloud API specifics
- We use the WhatsApp Cloud API hosted by Meta. Meta provides the messaging infrastructure and related security controls.
- We have 24-hour messaging permission, allowing us to respond freely to customer-initiated messages within a 24-hour customer-service window, as per WhatsApp policy.
- Outside the standard customer-service window, we only send approved message templates. We honour opt-outs and only message people who have provided their number and consent where required.
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