About Us

As the largest Vietnamese food importer in UK, with over 6,000 specialty products, we serve millions of customers every year, in both our retail and online stores.


We want to bring our customers a new taste of the Orient and make the Asian cuisine closer to people around the world.
Our Exotic and Authentic products are from Vietnam, Japan, Malaysia, Australia and other Far Eastern countries that touch the lives of millions of people around the world, from our customers to those who grow, make and pack our products.


Customer services is a top priority. Specifically, we have been making efforts in order to our customers have the most convenient shopping experience through:

  • Customer service hotline on 020 8556 8828 available throughout the year
  • 24/7 online ordering at www.longdan.co.uk
  • 7 stores located in London, and more to come in the future.
  • Fast, direct and reliable delivery.

Own Brands

We are dedicated to promoting the well-being of our customers, partners, and the communities in which we work and trade.

Our In-Store Services

We believe in a creative and personalized approach to customer service. Moreover, our superior attention to detail is evident in all we do. We exist and prosper first and foremost, to serve you the customers. At any our store located in UK, our courteous, multilingual and well trained staff are already to support the customer in need.

Our Online Shopping Site

We have changed to support our customers under any circumstances. Because we know when communities thrive, so do our business. Our website https://longdan.co.uk was built for the online communities. Our vision is to innovate the customers shopping experience and deliver our products to your doorstep. We are happy to make your trip to Longdan more convenient, relaxing and enjoyable.